NY Times on Montreal’s tourism campaign
The New York Times ponders in detail a fairly egregious tourism campaign for Montreal. Makes me wonder what the proposals were like that they turned down.
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David Tighe 12:51 on 2011/06/02 Permalink
I think Tourisme Montréal has to face the fact that Montréal is now an expensive city by American standards. It is also expensive to fly to. It can only attract people with at least moderately high incomes and perhaps backpackers. The people who used to visit up to the late ’70′s can no longer afford to. Both their incomes and their free time have declined too much in real terms. A sad situation which applies to a lesser extent to us also. This means constant hammering upon all the wonderful things the city can give to those tourists with the money to pay for them.
Incidentally, the same thing seems to have happened in Europe. When one hears a North American accent nowadays, its usually a Canadian.